This course contains understanding the foundations of business communication, writing letters, memos, e-mails, and instant messages, writing reports and proposals, oral and non- verbal communications, preparing a dossier for employment.
Course Objectives
This course, while familiarizing students of advanced Business Studies with the foundational theory of
business communication, offers an intensive practice of effective business communication-written,
oral, verbal, and non-verbal – so that Business Graduates can apply the skills learned in their career
and beyond. Besides orienting students to basic theories of effective communication, the course also
includes a practicum component in that students towards the end of the semester will have submit a
completed writing portfolio that includes a range of writing assignments such as business
correspondences, business report, and a dossier for job application. The course follows the seminar
model of classroom teaching, in which students participate in in-class discussions and presentations.